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Who we build for

Software for dental clinics.

Dentistry in India splits sharply between routine work that is price-shopped and elective work — implants, aligners, smile design — that is researched for weeks and decided on trust. The same clinic needs one funnel that converts on price and another that converts on evidence, and most dental sites only build the first.

4 services publishedReviewed 2026-08-20Read as markdown

What we build

For dental clinics, specifically.

Each of these is its own page, because each answers a different question. We publish a page only where we can say something about this industry that a general service page cannot.
  • Next.js websites

    Next.js websites for dental clinics

    A dental clinic website has two distinct jobs: capture routine work fast, and hold a high-value elective patient through a research cycle that runs weeks. Treatment pages with real cost bands and named clinicians do the second job; a booking button does the first.

  • WhatsApp automation

    WhatsApp automation for dental clinics

    Dental treatment plans are staged across weeks — a root canal is three visits, aligners are eighteen months. WhatsApp automation that tracks the stage a patient is at recovers far more abandoned plans than a single-appointment reminder.

  • AI agents and chatbots

    AI agents and chatbots for dental clinics

    The most common dental enquiry is a price question the clinic cannot answer without seeing the patient. An AI agent that explains what the price depends on, gives an honest band, and books the consultation converts better than a form that promises a callback.

  • SEO and GEO

    SEO and GEO for dental clinics

    Dental search is treatment-led and locality-bound: "root canal cost in <area>", "implant clinic near me". Ranking comes from a page per treatment with real cost information, not from a services page that lists twenty procedures in one paragraph.

Workflow

The sequence we build around.

Named the way dental clinics name it. Every service page below assumes this sequence rather than restating it.
  1. Enquiry, usually about price

    The first contact is a cost question. Clinics that refuse to give any band lose the enquiry; clinics that quote a firm number without seeing the patient lose the trust later.

  2. Consultation and imaging

    OPG or CBCT, then a treatment plan with staged costs. This is where an elective case is won or lost, and it is almost never captured digitally in a way the patient can revisit.

  3. Treatment plan acceptance

    High-value plans go home for a family decision. The clinic has no visibility for days and no structured way to follow up without sounding pushy.

  4. Staged treatment

    Multi-visit procedures run over weeks, with a dental laboratory in the middle. Each stage has a gap where the patient can drop out, and dropped mid-treatment cases are both a clinical and a revenue problem.

  5. Recall

    Six-month recall is the entire economics of a general dental practice, and it is usually run off a spreadsheet reminder nobody owns.

Constraints

What changes the build.

The regulatory and operational facts that decide what can be built here, rather than what would be nice to build.
Advertising restrictions on dental practice
Dental Council of India norms and state rules constrain how treatment claims and comparative superiority can be worded. Before-and-after imagery needs documented patient consent and careful framing, which changes what the site can say.
Price bands, not price promises
A quoted price without imaging is a liability. The system should present a defensible band with the factors that move it, and record what was actually quoted after consultation.
Consent for clinical imagery
Before-and-after photographs are patient data. Consent has to be captured, scoped to the use, and revocable — which means the website cannot just pull from a shared folder.
The dental laboratory is a supplier the clinic cannot control
Crown, denture and aligner turnaround is set by the lab, so any date promised to a patient is a promise about somebody else’s queue. Software that treats lab work as an internal task produces confident dates the clinic then breaks.

Questions

What dental clinics ask.

What are the advertising restrictions on dental practices in India?

Dental Council norms and state rules limit comparative superiority claims and guaranteed-outcome language, and clinical imagery needs documented patient consent. That constrains site copy, so the wording is reviewed before it ships.

Why do dental clinics lose more revenue between visits than at the enquiry?

Because the money is in the plan, not the appointment. A root canal with a crown is three visits and an aligner case is eighteen months, so a patient who accepts and part-pays a plan can still cool on the rest of it during any gap. Most dental systems track appointments and have no view of a plan half-completed.

How much of a dental practice’s income comes from recall?

Enough that it decides which of two clinically identical practices grows. Six-month hygiene and review visits are predictable, cheap to service and almost entirely lost when recall lives in a spreadsheet nobody owns. It is the least glamorous system in a dental clinic and the one with the clearest return.

Does a two-chair practice need different software from a chain?

It needs the same plan model and none of the multi-branch reporting. The mistake is buying a chain’s system and navigating around complexity nobody uses, or buying an appointment book and rebuilding the treatment plan in a notebook beside it.

Can before-and-after photographs be published on a dental website?

Only with consent captured, scoped to that use and revocable, and framed so it does not imply a guaranteed outcome. Under the DPDP Act consent to be treated is not consent to be published, and professional-conduct norms constrain how results can be presented. In practice a treatment page that explains the procedure does more for search than a gallery.

Last reviewed 2026-08-20 by Neel. This page is generated from a reviewed dataset — if something here is wrong about your practice, tell us and it gets corrected at the source.

Tell us what you are building for a dental clinic.

Every project is scoped and quoted individually. Tell us the problem and you get a plan and a number rather than a rate card.

Or message us on WhatsApp · connect@myfloww.in