Who we build for
Any industry. A page only where we know the workflow.
4 industries publishedNo city pages, deliberately
Industries
Where we have gone deep enough to publish.
4 services · reviewed 2026-08-20
Physiotherapy clinics
A physiotherapy practice bills by session, not by visit, and a patient is on a course of 8 to 12 sessions rather than a one-off appointment. Almost every generic clinic system in India models the appointment and not the course, which is why physio front desks end up tracking sessions-remaining in a paper register alongside the software they paid for.
4 services · reviewed 2026-08-20
Dental clinics
Dentistry in India splits sharply between routine work that is price-shopped and elective work — implants, aligners, smile design — that is researched for weeks and decided on trust. The same clinic needs one funnel that converts on price and another that converts on evidence, and most dental sites only build the first.
3 services · reviewed 2026-09-04
Diagnostic labs
A diagnostic lab in India sells turnaround time and trust, not tests. The operating shape is hub and spoke — collection centres and home phlebotomists feeding a central processing lab — so the same result survives several handoffs before it reaches a patient, and every handoff is somewhere the sample or its identity can be lost. Two customers exist at once: the patient who paid, and the referring doctor whose repeat referrals are the volume.
4 services · reviewed 2026-09-04
Coaching institutes
A coaching institute sells a batch, not a course, and the person who pays is not the person who attends. Fees are collected in instalments across an academic year that has two or three hard admission windows, so almost all enrolment happens in a few weeks and almost all revenue risk sits in the months afterwards, when a parent who has paid one instalment decides whether to pay the next. Everything worth building addresses one of those two facts.
The rule
Why this list is short.
- A page cannot exist without a complete row
- Every industry page is generated from a dataset entry that must carry a market observation, the workflow in that industry's own vocabulary, at least three integrations with a reason each, the regulatory constraints, real price bands, a worked engagement, the mistakes we see and at least four questions. A missing field fails the build rather than falling back to boilerplate.
- Two pages may not read alike
- The build measures trigram similarity between every pair of published rows and refuses anything above 0.45. It is the mechanical form of asking whether each URL answers a meaningfully different question, and it is why this system does not become the thing it exists to avoid.
- No city pages
- There is one office, in Bengaluru, and no local inventory anywhere else, so a page per city would be a doorway page by Google’s own definition and would contradict what the about page says. The axis here is industry, not geography.
- Rows go stale, and the build says so
- Each row carries a human name and a review date. Past twelve months the build fails until somebody has read it again, because a market note about Indian healthcare that nobody has checked in two years is worse than no market note.
Healthcare
Where we know most, and why.
Kinetiq is patient management and billing software for physiotherapy clinics, hospitals and individual practitioners in India, with AI-assisted patient management built in. It is sold at a published price and runs in a browser, which makes it the one piece of our healthcare knowledge you can go and inspect rather than take on trust. Everything in Kinetiq sets out what it covers.
That is the standard every other industry here is held to. The websites, apps, AI, WhatsApp and search work is sold to any business in India; where a page uses a clinic example, that is because the first projects came from clinics, not because the service is restricted to them.
Where to next
- What we build for physiotherapy clinics
The workflow, the constraints and every service page published for that industry.
- What we build for dental clinics
The workflow, the constraints and every service page published for that industry.
- What we build for diagnostic labs
The workflow, the constraints and every service page published for that industry.
- What we build for coaching institutes
The workflow, the constraints and every service page published for that industry.
- Everything we build
The five services, on one page, sold to any business in India in any industry.
Tell us what you want built.
Every project is scoped and quoted individually — a five-page site and a business running its operation on a custom ERP are genuinely different pieces of work. Tell us the problem and we will come back with a plan and a price.
Or message us on WhatsApp · connect@myfloww.in